Your best prospects are the customers you already have.
Whether you’re selling product or leveraging traffic to move advertisements, this simple principle holds true — the people with whom you have done business in the past have a significantly greater likelihood of doing business with you in the future. People who had a positive experience on your blog in the past are the ones more likely to find value in the future, to become loyal readers.
It’s the reason I advocate making your site sticky before implementing any large traffic campaigns for a website. Do all that you can to ensure that you have continued access to these new visitors in the future. Here are some ways to do that. Continue reading “How I Increased My Opt-In Rate by 269% in 5 Minutes”