Website Flipping Market Snapshot: 3-7-10


The data for the Most Actives, Top Sellers, Top Selling Niches, and Most Active Site Flippers is based on the market activity at Flippa.com. As the largest and most popular marketplace for site flippers right now, the market activity there provides valuable insight on what people are buying and selling.

MOST ACTIVES

www.ViralCarnage.com – 58 Bids

This website sold a Facebook script that Facebook users could use on their fan page to get more fans quickly. It generated 58 bids but unfortunately for the seller the winning bidder must have backed out because I see the website was relisted for sale. This seller is a true website flipping professional. Take a look at his Flippa user profile (you need to be logged into your Flippa account to see it).

You’ll see a pattern to his auctions. In his auction titles he stresses how the website made “$X dollars in X amount of time.” This is powerful because buyers want to see revenue more than anything else, but how does he get his websites to make so much money so quickly? It’s actually not as hard as you might think. If you read his auction descriptions he has his own email lists so a lot of the sales simply come from him promoting to his lists. I know you’ve heard this before but it’s worth reiterating – the money is in the list!

What he also does is he promotes his offerings very heavily on the Warrior Forum. Here’s how that works. You create a quality product and then advertise it on the Warrior Forum as a WSO (Warrior Special Offer). If you are an active forum member, which this seller is, and if you have a solid product and you price it dirt cheap, you can sell hundreds of copies of your product in a very short period of time. That is exactly what this seller does for many of his websites for sale. ViralCarnage.com is an example of this technique. You can view the WSO for this product here. After he sold a bunch of copies there and to his list, he flipped the product on Flippa! See auction here.

www.Weight-Loss-Scams-And-Reviews.com – 39 Bids

This is a great example of how a website with relatively little traffic and revenue and a crappy domain can still generate a ton of interest. This website was almost 1 1/2 years old and had only 500 unique visitors per month and generated, on average, $85/month. On top of that, the domain breaks just about every rule in the book. It has not three but four dashes and is incredibly long. Weight-loss-scams-and-reviews doesn’t exactly roll off the tongue. So how does such an inferior website on paper generate 39 bids and sell for over 23 times monthly revenue?

For one, even though the traffic wasn’t stellar, it was consistent since day one with absolutely no promotion. With even just a few hours of promotion on this website every week, the traffic could be significantly improved. Second, the revenue wasn’t that great but it too was consistent since day one and was never really optimized. By adding more monetization options to the website and doing some split testing, revenue could easily be doubled in a short period of time. It was also in an extremely popular evergreen niche and all the content was 100% unique.

The other thing this auction had going for it was the way the website was presented. The seller did an excellent job of providing every detail imaginable for potential buyers with not only screen shots of revenue and traffic, but an indepth video tour of everything as well. The seller also provided several ways of reaching him for any questions. This may seem like an insignificant detail, but little touches like this goes a long way in giving buyers confidence in bidding. See auction here.

www.MakeYourWifeHot.com – 37 Bids

This was one of the most bizarre websites for sale that I have seen in a long time. First, let’s talk stats. This website was established in May of 2008 and generated over 6,700 unique monthly visitors and around $400 net monthly profit. The website sold an ebook that supposedly made wives hotter by getting them to be looser and more sexually adventurous.

I told you this was a bizarre website but it gets even better. If you visit the website, there is an obnoxious note from the author of the ebook right at the top of the website. You can’t miss it. In it, he calls out someone that supposedly sent him a cease and desist letter. The letter claimed the ebook being offered for sale was some kind of “female mind control.” Instead of handling this like a professional, the owner of this website decided to handle this like a 10 year old and posted his reply to the letter on the home page of his website. What I can’t understand for the life of me is why any business owner would handle it like that – especially posting something so childish on the top of the home page of his website. And what’s even more strange is that the website generated 37 bids and sold for 10 times monthly net profit. See auction here.

TOP SELLERS

www.WPReviewSite.com – $90,000

This was one of those great opportunities that come along from time-to-time on Flippa. This was a well-known and highly reputable website that sold a WordPress plugin that added Amazon-style ratings and reviews to WordPress sites. It was established in August 2008 and had over 9,000 unique monthly visitors with a net monthly profit of over $10,000!

This website had everything going for it. The plugin itself was solid and the best at what it did and got raven reviews by hundreds of blogs including top names such as ShoeMoney and John Chow. This was one of those “perfect” buying opportunities but required a significant investment as it sold for $90,000! See auction here.

www.Grafpedia.com – $75,000

Here was another well-established, highly reputable website that sold last week. This was one was a membership site for designers and developers where members paid a fee to access a large collection of premium downloads such as stock images and icons. It was created in May 2009 and generated over 150,000 unique monthly visitors and over $6,500 in monthly net profit. It’s no surprise that such a high quality website sold for over 11 times monthly net profit. See auction here.

www.ProClones.com – $25,500

This website sold website scripts that essentially built websites for people. For example, let’s say you wanted to have a review-style website. You could buy a script that would install a review-style website for you on your server. These scripts weren’t cheap either. The “debate website” script was selling for $250 and the review-style script was selling for $800! Given all the options available today to build websites quickly and easily, I don’t understand why anyone would pay that kind of money for a script. Nonetheless, there are people out there willing to spend that kind of money because this was website was generating over $3,000 net monthly profit in the three months it was in business. The website sold for over eight times monthly net profit. See auction here.

TOP SELLING NICHES
The three top-selling niches were the same last week as the week prior with the Health (Fitness) and Internet Marketing (Twitter) niches being the most popular and the Gaming niche rounding out the top three.

MOST ACTIVE SITE FLIPPERS

These are folks that are obviously selling on a regular basis. And if they’re doing this on a regular basis, then they must be doing well or they wouldn’t bother. You should check out their profiles and see what they’re doing. As a buyer you may find a site that interests you and as a seller, you can see what type of site flipping business they operate to give you some ideas;)

*You can view the profiles for these sellers by clicking on their names but you need to be logged into your Flippa account to view them.
CMikeCS – had 7 sites for sale
David I – had 7 sites for sale
GreenStar – had 7 sites for sale

TYPES OF WEBSITES MOST WATCHED BY BUYERS

This metric provides a lot of insight on the website flipping market. These are the types of websites that buyers are watching. In other words, these are the types of websites that buyers are interested in buying today. As a potential seller, this is great information because if your website falls into any of these categories, be sure to tag them as such when you list them. And if you’re a short-term flipper, these are the types of websites you should be building for sale.

Ecommerce: 28 buyers watching
WordPress: 22 buyers watching
Autoblog: 17 buyers watching

Were You Flipping Websites Last Week?
Share Your Experiences In The Comments Below!

Website Flipping Market Snapshot: 2-28-10


The data for the Most Actives, Top Sellers, Top Selling Niches, and Most Active Site Flippers is based on the market activity at Flippa.com. As the largest and most popular marketplace for site flippers right now, the market activity there provides valuable insight on what people are buying and selling.

MOST ACTIVES

www.DownloadMSNLiveMessenger.com – 72 Bids

This auction generated a lot of interest with 72 bids. The owner claimed the site was generating over $2,000 net profit per month. However, the site only launched the first week of January 2010 so there wasn’t a lot of revenue history. That would explain why it only sold for slightly more than one times monthly revenue (sold for $3,500). I personally would be a little leery of a site like this not just because it was basically new, but because it relied 100% on PPC to generate that revenue and it has some potential trademark terms in the domain. Reading through Microsoft’s trademark guidelines, it specifically states you cannot use their trademarks in the domain. This seems to be a reoccurring theme from week-to-week; websites with trademarks in them are popular but to me they are high-risk investments! See auction here.

www.Quit-Smoking-Expert.com – 70 Bids

The day this auction went live I had a feeling it would be popular. It ended with 70 bids and a sale price of $24,995. ClickBank products are always in demand but this one was especially in demand because it was well-established (established in 2005), was a leader in its ClickBank category, and had a long history of consistent revenue (just a little over $1,000 net profit per month). It also had a decent size subscriber list of 2,400 subscribers and a past customer list of over 1,200 buyers. See auction here.

www.AListOfPennyStocks.org – 45 Bids

This AdSense site was established in June of 2008 and was generating around $100 a month in net profits with only around 450 unique visitors per month. The site sold for $1,809 – about 19 times monthly revenue. See auction here.

TOP SELLERS

www.LanguageWrangler.com – $35,000

This was an interesting auction on many levels. For starters, you had an established website for sale. It was almost nine years old with a PR4. The owner claimed the site generated close to a million dollars over the course of the nine years – around $507K alone from 10/8 – 10/09. And even though the owners said they were selling so they could focus on their true passions – SEO/SEM – the bulk of the unique visitors the site got was from advertising. Furthermore, this nine-year old site only had 700+ backlinks to it. I’m not even a SEO guru but I can get that many links in less than a year’s time. Then there was this business about shutting off the url, letting their affiliate licenses expire (whatever that means), and building their targeted customer list from two other websites. Oh ya, and there was the fact that they changed the name of the url too. The bottom line is, reading through the auction listing gave me a headache because there was so much “stuff” going on that didn’t make sense.

Despite the complexities and confusion of the listing, the site sold for $35,000 – “only” 3 times monthly revenue. Again, if a NINE-YEAR old site has generated close to a million dollars over the years and supposedly was currently bringing in $12,000 net monthly profits, wouldn’t you expect it to sell for at least 10-12 times monthly revenue??? Regardless, I suspect the buyer was interested primarily in the highly targeted, detailed list of over 5,600 past customers that came with the sale. And given the fact that it was such an old site in a very popular, evergreen niche, it wouldn’t be too hard to recoup the initial $35,000 investment. See auction here.

www.Quit-Smoking-Expert.com – $24,995

I already highlighted this site in the Most Actives section above. With 72 bids and an established, successful ClickBank product, I would expect it to be in the Top Sellers category. See auction here.

www.ImageChan.com – $20,000

So how much is a three-year old site with a PR3, over 55,000 backlinks, and over 600,000 monthly unique visitors worth? Around $20,000 – that’s what this website sold for. Believe it or not, the owner didn’t monetize one penny of that traffic. What was even more amazing was that visitors to the site viewed, on average, 19 pages over the course of six minutes! I would love to have that kind of stickiness on my websites! See auction here.

TOP SELLING NICHES
This is getting to be a broken record but the top two best selling niches continue to be the Health and Internet Marketing niches with the third spot being a new niche every week. This week’s third spot goes to the Gaming niche.

MOST ACTIVE SITE FLIPPERS

These are folks that are obviously selling on a regular basis. And if they’re doing this on a regular basis, then they must be doing well or they wouldn’t bother. You should check out their profiles and see what they’re doing. As a buyer you may find a site that interests you and as a seller, you can see what type of site flipping business they operate to give you some ideas;)

*You can view the profiles for these sellers by clicking on their names but you need to be logged into your Flippa account to view them.
Legend – had 7 sites for sale
jumesh – had 6 sites for sale
marze – had 5 sites for sale

TYPES OF WEBSITES MOST WATCHED BY BUYERS

This metric provides a lot of insight on the site flipping market. These are the types of websites that buyers are watching. In other words, these are the types of websites that buyers are interested in buying today. As a potential seller, this is great information because if your website falls into any of these categories, be sure to tag them as such when you list them. And if you’re a short-term flipper, these are the types of websites you should be building for sale.

Ecommerce: 24 buyers watching
WordPress: 20 buyers watching
Autoblog: 16 buyers watching

GLANCING AROUND OTHER MARKETPLACES

Warrior Forum

Nothing new to report here other than startup blog packages continue to dominate. It seems to comprise over 90% of this marketplace now. Initially I thought these startup packages wouldn’t be so bad – especially for site flippers but boy was I wrong. An alert visitor to my website notified me that almost all of these startup packages come with personal rights only licenses. What does that mean? That means if you buy them, you can’t flip them! They are literally for your personal use only. As a site flipper then,there isn’t much value at all in this marketplace right now.

Digital Point Forum

This is becoming one of my favorite marketplaces to browse through. It’s like going to a flea market – you never know what you’re going to find. There is everything here from $10 junk websites to decent, established websites that sell for $3,000 or more. My only beef with this marketplace is that it’s a pain in the you-know-what to browse through given the forum format. And don’t even ask me about analyzing what has sold there – it’s nearly impossible to do without spending hours on it.

WebsiteBroker.com

I wonder if the sellers that list on this marketplace even realize there are better alternatives out there? Flippa for one would be a better alternative, but if you really think your website is highly valuable, why not list with an actual website broker? The bulk of the websites for sale on this marketplace are a joke. The prices the sellers are asking for are either ridiculously low or ridiculously high, which makes you wonder if these sellers are just clueless or if what they’re selling isn’t real. Take this listing, for example, the website was established five years ago and is a premium two-word domain. It supposedly generates around $10,000 net monthly revenue and the seller is only asking five times monthly revenue??? If the stats are real, a website like this should sell for at least double that – and perhaps as much as four times that!

BuySellWebsite.com

This is another marketplace where I just want to contact the sellers listing here and shake them! And this marketplace isn’t cheap either. At least with WebsiteBroker.com you can get a listing for about $10 for 90 days. Here you’ll spend $59 for a two-week listing! It’s crazy. And the “ads” that you can create are garbage. Take a look at this eye-candy of a listing. I don’t know about you, but I definitely want to spend $999,999 – the asking price of the website listed for sale…lol.

Were You Flipping Websites Last Week?
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Website Flipping Market Snapshot: 2-21-10


The data for the Most Actives, Top Sellers, Top Selling Niches, and Most Active Site Flippers is based on the market activity at Flippa.com. As the largest and most popular marketplace for site flippers right now, the market activity there provides valuable insight on what people are buying and selling.

MOST ACTIVES

www.Hostazar.com – 53 Bids

Hosting websites continue to be popular among buyers. It’s interesting, I’ve been in this business since 2005 and the hosting space continues to be hot. It’s one of those niches that a lot of the “gurus” say is over saturated and impossible to break into because it’s so competitive. That would explain why website buyers are so interested in these sites because it allows them to break into the niche without starting from scratch. This hosting site was established in October 2008, had a page rank of 5, and pulled in 53 bids! See auction here.

www.ForSalesLeads.com – 46 Bids

When I first saw this listing I totally passed by it. I didn’t give it any thought. I think what turned me off was the stupid title: Eat Your Spaghetti. While it was certainly unique enough to get my attention, I had no idea what the website for sale was offering immediately so I just moved on. The other thing that turned me off (after looking at it a second time as I check listings daily) was the fact that it was a website that sold “databases.” Being the dumb ass I am, I thought the website was literally selling something pertaining to databases – like how to set them up or how to maintain them, etc. The point is, being the non-technical guy I am I was confused what was being sold so once again I moved on.

Now that the website has sold and was the second most active auction last week, I decided to read through the entire listing – including all the comments to see what was being offered. I want to kick myself for not doing this the first time around because I think I might have been tempted to buy it myself. I now understand why there were 46 bids placed. This website was offering up-to-date data. What kind of data? The kind of data businesses want to get their hands on because the data was essentially leads for them to market to. If the data is as solid as described in the listing, and if this was truly one of the only websites selling current data like this online, this website sold for a bargain. I think the seller undersold the opportunity in his title and description and as a result, left a lot of money on the table. Let that be a lesson so you site flippers! Don’t get cute with your titles. Emphasis the benefits in your titles and sell me why I should buy your website by providing plenty of details and explanations in the listing. See auction here.

www.CPACashExplosion.com – 43 Bids

This auction brought in 43 bids, which is surprising considering the only thing unique being offered here was the content itself. Otherwise, this was your typical “Clickbank Ready” product being sold everyday of the week on Flippa. Sure the CPA niche is hot – and so are Clickbank Ready packages in general – but to garner 43 bids and a sale price of $1,250 has me scratching my head. But let’s ignore that for a minute and let’s learn something from this listing…

The seller was generous enough to share how he virtually doubles his conversions. He offers a “Double Your Money Back Guarantee” vs. the standard money-back guarantee. He goes into great depth discussing how he discovered this technique, why and how he uses it, and how successful it has been for him. It’s a goldmine of information. See auction here.

TOP SELLERS

www.JamesDean3RedLightFix.com – $60,000

Here’s a website that’s built on a terrible domain name in every sense but is a revenue producing machine. Now to be fair, the original domain was XBOX360RedLightFix.com until Microsoft knocked on the door and didn’t want the owner using their “XBOX 360” trademark in the domain. See – I told you guys to be careful with trademarks in domains! Getting back to the website itself, this was a solid business opportunity for someone. The site was established in February 2008, had around 158,000 unique visitors per month, and was netting over $6,800 per month. And checking the Clickbank numbers, there are lots of affiliates promoting the product as well so the buyer was getting an army of salesmen at their disposal. Selling for roughly 10 X monthly revenue, the buyer did o.k. on this one. See auction here.

www.Snipplr.com – $40,000

How much do you think traffic is worth these days? Let me give you a hint – a lot! I’m seeing more and more websites selling for crazy prices simply because they are established and get tons of traffic. This should be no surprise. Getting traffic is getting harder and harder as more people come online to make a buck. It’s just getting more competitive so any established website with good content and solid traffic is going to sell well. This one was no different. The website being sold had ZERO revenue but since it was established almost 4 years ago, had a page rank of 5, and generated over 500,000 unique visitors per month, it sold for $40,000 – and there wasn’t even any bidding on it. A buyer saw the value in the content and traffic and snatched it up immediately. See auction here.

www.ExtremePixels.com – $35,000

Attention all designers – this is how you do it! There is an old lesson that is taught in the Internet Marketing circles – the best way to make crazy, passive money is to create something once and then sell it over and over again. That’s why PLR is so hot. You write something once and you sell it over and over again. It’s a simple but powerful concept. This website was the PLR-equivalent in the design world. The owner created tons of awesome skins for forums and sold them over and over again. The result? He was averaging around $2,300/month in revenue and sold his business for a cool $35,000. Nice work:) See auction here.

TOP SELLING NICHES
Week-to-week the top selling niches seem to be the same. We always have the Health and Internet Marketing niches taking turns in the top two spots and then there is always an odd ball niche that takes the third spot. This week was the same with the third most popular niche being the Sports niche.

MOST ACTIVE SITE FLIPPERS

These are folks that are obviously selling on a regular basis. And if they’re doing this on a regular basis, then they must be doing well or they wouldn’t bother. You should check out their profiles and see what they’re doing. As a buyer you may find a site that interests you and as a seller, you can see what type of site flipping business they operate to give you some ideas;)

*You can view the profiles for these sellers by clicking on their names but you need to be logged into your Flippa account to view them.
htmlserver – had 10 sites for sale
5RDesign – had 5 sites for sale
invictus7 – had 5 sites for sale

TYPES OF WEBSITES MOST WATCHED BY BUYERS

This is a new metric I’ll be covering moving forward as it provides a lot of insight on the site flipping market. These are the types of websites that buyers are watching. In other words, these are the types of websites that buyers are interested in buying today. As a potential seller, this is great information because if your website falls into any of these categories, be sure to tag them as such when you list them. And if you’re a short-term flipper, these are the types of websites you should be building for sale.

Ecommerce: 23 buyers watching
WordPress: 17 buyers watching
Autoblog: 12 buyers watching

GLANCING AROUND OTHER MARKETPLACES

Warrior Forum

I really want this marketplace to succeed because I’m a huge fan of the Warrior Forum but it’s been disappointing. If you have an established website for sale, don’t use this marketplace as your primary avenue for selling. Right now it continues to be a place to buy cheap website packages. Don’t get me wrong, a lot of these packages are really good and there is definitely a market for startup sites. I’m just saying if you have an established website for sale, you’ll likely leave a lot of money on the table if you just list here. So how do you use this marketplace to your advantage?

If you are selling high-quality, affordable startup websites, then by all means this should be one of your primary targets. And if you have an established website for sale, list it on Flippa AND the Warrior Forum but simply drive traffic from your Warrior Forum listing to the Flippa auction.

Digital Point Forum

Well the gig is up on the Digital Point forum. Because it’s a very active marketplace I’ve always used it as a way to drive traffic to my Flippa auctions. As of February 16, 2010 you can no longer post a website for sale and simply redirect the buyers to your Flippa auction. I guess I don’t blame Digital Point for the decision but it’s free to list on the forum (for now) so I’m not totally sure why they’d care. Maybe they are attempting to legitimize their marketplace so they can charge for listings down the road??? I wonder if the Warrior Forum will follow suit. Regardless, it still pays to post your websites for sale here even if you are now forced to run the sale through their forum because it’s a very active marketplace and for the time being it’s free.

WebsiteBroker.com

There are always interesting websites for sale at this marketplace. You’ll find startup sites offered for $500,000 and established websites that are selling for reasonable prices. Last week a website was listed that might not be such a bad deal if you’re a resume writer. ResumeEagle.com is a professional resume writing service. Based on the listing, it’s just a guy (or gal) who is just doing some very basic marketing stuff and is making $300/month doing it. The owner is asking $725 but I’ll be a buyer could get it for much less. See Listing Here.

BuySellWebsite.com

Has anyone actually bought or sold anything on this marketplace? I just don’t get it. It’s the most non user-friendly marketplace you’ll find. It’s nearly impossible to see what listings are new or which listings are still available. And when I responded to one of the ads once, I didn’t hear back from the seller for about a week – only to be told in a rather rude way the site was sold. It’s not cheap either with a listing setting you back $59 for just two weeks ($99 for two months).

At any rate, there weren’t any interesting listings last week to report about unless you consider this listing interesting where the owner claims the site is netting $85,000/month but he’s only asking $6,100 for it. Seriously? Give me a break.

Were You Flipping Websites Last Week?
Share Your Experiences In The Comments Below!

Website Flipping Market Snapshot: 2-14-10


The data for the Most Actives, Top Sellers, Top Selling Niches, and Most Active Site Flippers is based on the market activity at Flippa.com. As the largest and most popular marketplace for site flippers right now, the market activity there provides valuable insight on what people are buying and selling.

MOST ACTIVES

iPhoneToolBox.com – 49 Bids

Websites focused on the iPhone continue to be widely popular. This auction launched with a starting bid of $10,000 and received 49 bids – resulting in a sale of $39,500! This was a content-rich site that was monetized primarily with advertising – $750/month alone in banner advertising. The website was averaging 150,000 unique visitors per month with net revenues around $1,750 per month.

Given the fact that Apple recently won a lawsuit where they took 16 domains from a guy who owned iPhone-related domains, I’m not so sure I would feel comfortable paying close to $40,000 for a domain with an Apple trademark in the domain, but based on all the bidding on this auction, I’m in the minority with my concerns. See auction here.

www.BreastMassages.com – 44 Bids

Well the name of the domain alone certainly caught my attention only because I’m a slightly immature male – and apparently it caught the attention of a lot of other people as well with over 1,700 auction views and 44 bids. Looking closer at the auction, however, what you were mainly getting was a three year old two-word domain that was averaging around 8,000 unique visitors per month. The website was only earning roughly $50 in monthly net revenues. The website itself was just a squeeze page. It sold for $810. See auction here.

GoOnTo.com – 40 Bids

This social network geared for professionals started with a bid of $500 and ultimately generated 40 bids and sold for $3,700. This is another website where the buyer was buying purely on “potential” as the website wasn’t generating any revenue and was only a year old. It was averaging around 6,000 unique monthly visitors. See auction here.

TOP SELLERS

www.MyTopFans.net – $50,000

This was an interesting sale in that it wasn’t your typical website or domain for sale. This was a popular Facebook application with over 400,000 fans. The application was generating no less than $2,000 per month with the daily income in February averaging around $370. The revenue was generated exclusively via Google AdSense. See auction here.

iPhoneToolBox.com – $39,500

As the most active auction last week, it’s not a surprise that it would also end up in the top three sellers for last week as well. I’ve already covered the gist of this auction and I’m still not sure I would pay that much for a domain with a trademark in it. Would you? See auction here.

TopTorrents.org – $13,000

This torrent site was established over four years ago and was averaging around $1,400 per month in net revenues and 250,000 monthly unique visitors. I’ll be honest here, I don’t know much about torrent sites so I can’t really comment on them other than to say most torrent sites attract legal trouble given the nature on how they work (peer to peer file sharing). In this auction, however, the seller was explicit in stating that his site was completely legal and hasn’t had a legal issue since it was established in 2005. See auction here.

TOP SELLING NICHES

The Health (Diet) and Internet Marketing (Affiliate Marketing) niches continue to be the most popular from week-to-week. A new entrant last week was the Gadgets niche. These are the niches you should be concentrating on if you’re a regular website flipper.

MOST ACTIVE SITE FLIPPERS

These are folks that are obviously selling on a regular basis. And if they’re doing this on a regular basis, then they must be doing well or they wouldn’t bother. You should check out their profiles and see what they’re doing. As a buyer you may find a site that interests you and as a seller, you can see what type of site flipping business they operate to give you some ideas;)

*You can view the profiles for these sellers by clicking on their names but you need to be logged into your Flippa account to view them.
5RDesign – had 5 sites for sale
duncanmae – had 5 sites for sale
MxMedia – had 4 sites for sale

GLANCING AROUND OTHER MARKETPLACES

Warrior Forum

I think it’s becoming official, the Warrior Forum is your go-to-place for website packages for under $50. Most of the websites for sale here continue to be turnkey/template websites that come complete with keyword research, an ebook that you can sell, and other extras. Here is an example of one of these packages. The seller of that particular package is a very active website flipper and is selling a lot of her website packages.

Digital Point Forum

The bulk of the websites for sale continue to be under $150 although the clone script site in this auction sold for $950 in one day.

WebsiteBroker.com

This marketplace isn’t terribly active. There were only about 20 new listings in the past week. What gets listed here continues to be a mixed bag of interesting listings. You’ll find everything here from a $150 listing like this one to a $2 million listing like this one!

BuySellWebsite.com

This marketplace is similar to WebsiteBroker.com in that there isn’t a lot of activity and what gets listed can be interesting. Take this auction, for example, where a website is being sold that sells infrared saunas. According to the listing, it generated over $120,000 net profits in 2009. The owner is asking $120,000 for it.

Were You Flipping Websites Last Week?
Share Your Experiences In The Comments Below!

Website Flipping Market Snapshot: 2-7-10


The data for the Most Actives, Top Sellers, Top Selling Niches, and Most Active Site Flippers is based on the market activity at Flippa.com. As the largest and most popular marketplace for site flippers right now, the market activity there provides valuable insight on what people are buying and selling.

MOST ACTIVES

www.StressQuiz.org – 33 Bids

Does this guy ever stop? Here is yet another listing by the great “abisko.” He had another site for sale a couple weeks ago that was the most active on Flippa where the site got a staggering 82 bids! This latest site for sale by abisko didn’t yield as many bids but 33 still isn’t too shabby and was enough to put it as the most active auction on Flippa last week. You need to “study” this latest auction because you’ll see he’s doing some very unique things that I don’t see any other sellers doing. He’s now using his listing to funnel potential buyers to his own private buyer’s list. That’s brilliant. He’s also offering bonuses to buyers and he’s highlighting other sites he has for sale. This guy is good. If you want to know how to do this stuff the right way, keep an eye on him! See auction here.

www.AirportFact.com – 32 Bids

Sometimes sites come along that garner interest that you just scratch your head and wonder why. On paper, the seller of this site broke every site flipping rule. His title sucked, he listed it with a starting bid of $1,000, he listed it for a full 30 days, and his listing description wasn’t the greatest. And on top of that, the site itself wasn’t that great as admitted by the owner. Yet despite all that, it still generated 32 bids and sold for $8,600. See auction here.

www.TestMyStress.org – 32 Bids

Are you kidding me? “abisko” now has two sites that hit the most actives list last week on Flippa? Nothing new to say here as I’ve already commented on what this guy is doing. Although I will say this, take a look at the number of views his auctions are getting. This one had 1,576 views. How many potential buyers do you think that is? Let’s say on the low side it’s 500. Of those 500 buyers, how many do you think sign up to be on abisko’s private buyer’s list that he’s promoting on all of his listings? Are you starting to see the picture here? It won’t be long and he won’t need to sell anything on Flippa anymore as he’ll have his own list of buyers to sell to! See auction here.

TOP SELLERS

www.ConquerYourNiche.com – $144,000

Holy sh*t…$144,000? That’s crazy. I’m always amazed at how much much sites can sell for and that’s why I love this business so much! There’s never a dull moment. Still though, the site “only” sold for 12x monthly net profit. For a site that was established four years ago and that gets 17,000 unique visitors per month, I think the buyer got a good deal. I would have expected it to sell for more. The take away from this auction, however, is how the owner made his money – from his list! The gurus always tell you the money is “in the list” and this site is proof positive of that. See auction here.

www.MediaJobs.net – $35,000

Wow, did this guy catch a break or what? He puts this site up for sale a few weeks ago and it sells for a “measly” $10,000. He has to cancel the listing because he disclosed information in the auction that he wasn’t supposed to. I don’t totally understand it but the point is he had to cancel the sale and relist it. The second time around he gets 3 1/2 times more money for the site. Lucky guy;) Now thanks to him I’ll always wonder if I could have gotten more for my sites if I would have just listed it at another time. See auction here.

www.SmokePoker.com – $17,000

I love this auction and I’ll tell you why. The owner told a story about his site for sale and why he’s selling. He was honest about the history of the site, what his strengths were (writing) and what his weaknesses were (Twitter). After reading his auction, I didn’t even have to look at his trust score. I just had a feeling – based on how he described his site – that he was an honest seller and a straight shooter. You can learn a couple things from this auction. First, the guy built a successful site around something he was passionate about and knew something about – poker. And because of his interest and knowledge of the niche, he was able to write quality, unique, and USEFUL content. Second, he was able to “print money” with his list. Are you starting to see a trend here? The money is in the list! Check out what this guy had to say about his list: “When I’ve been in the mood to “sell stuff” I’ve often walked away with a $1,000-$2,000 payday, sometimes more.” See auction here.

TOP SELLING NICHES
Last week’s top selling niches were no surprise with the exception of the web directories niche. The Health and Internet Marketing niches continue to be the most popular.

MOST ACTIVE SITE FLIPPERS

These are folks that are obviously selling on a regular basis. And if they’re doing this on a regular basis, then they must be doing well or they wouldn’t bother. You should check out their profiles and see what they’re doing. As a buyer you may find a site that interests you and as a seller, you can see what type of site flipping business they operate to give you some ideas;)

*You can view the profiles for these sellers by clicking on their names but you need to be logged into your Flippa account to view them.
ippolito1 – had 12 sites for sale
htmlserver – had 9 sites for sale
Legend – had 8 sites for sale

GLANCING AROUND OTHER MARKETPLACES

Warrior Forum

I love the Warrior Forum and I had high hopes when the “Websites for Sale” section was created, but it has quickly turned into a marketplace of template and turnkey sites. Just glancing through the listings in the past week, I see that most of the listings are sites for under $150 – and the bulk are actually under $50. These sites can be great if you just want to pick a niche and be up and running NOW, but for the experienced and serious site flipper looking for a true investment, this isn’t the marketplace for you and will likely never be any time soon.

Digital Point Forum

For some reason there are a lot of tv websites for sale on Digital Point these days and last week was no different. One in particular that stood out was a TV show website that gets 519,000 unique visitors per month and $2,000 in monthly revenue. According to the forum post, there was a bid for $10,000 and it possibly sold for the BIN (Buy It Now) price of $15,000. If it did indeed sell at that price, that’s one of the more higher-priced websites sold on Digital Point in a while.

WebsiteBroker.com

There are always interesting listings on WebsiteBroker.com. It seems that most of the websites listed for sale there are aimed at the serious site flipping investor as you’ll often times see sites being offered for well over $100,000 but they produce no revenue. Take this listing for example that was posted last week; it produces no revenue but because of the potential I’m supposed to realize that buying it for $150,000 is a good buy. Don’t get me wrong, it may be a great investment for the right buyer but it isn’t going to appeal to the average Joe site flipper. You really have to know what you’re doing when buying into speculative opportunities like this.

BuySellWebsite.com

There wasn’t a whole lot going on last week at this marketplace but there was this listing that sparked my interest only because the asking price was more in line with what the website actually earns. Many times you’ll see websites for sale on this marketplace where the seller is asking way more than the site is worth. This guy has a network of AdSense sites that generate $250/month in revenues. He’s asking $1,500 or best offer for them. That’s a reasonable multiplier of six months.

Were You Flipping Websites Last Week?
Share Your Experiences In The Comments Below!

Website Flipping Market Snapshot: 1-31-10


The data for the Most Actives, Top Sellers, Top Selling Niches, and Most Active Site Flippers is based on the market activity at Flippa.com. As the largest and most popular marketplace for site flippers right now, the market activity there provides valuable insight on what people are buying and selling.

MOST ACTIVES

www.SnoringSolutions.org – 52 Bids

Good to see someone I know have so much success. “Nichescape,” the seller’s Flippa username, is a guy I’ve known for a while now through a couple private forums I used to belong to. This guy is a real pro and an all around good guy. At any rate, I see he’s applying the same selling methods taught in the very popular ebook, “Sell Your Site For More.” Unfortunately, the ebook is no longer available. The seller took it off the market. I won’t divulge everything in the ebook but suffice to say, if you have a quality site and you start your auctions at $1 with no reserve and keep the auction under 7 days, you’ll get plenty of bids. As you can see here, nichescape garnered 52 bids applying this strategy and sold his site for more than 22x monthly revenue! See auction here.

Nichescape did the same for another auction he ran back in the beginning of January where he got 61 bids and sold the site for more than 66x monthly revenue! That’s insane. See auction here.

www.SmellsFunny.com – 41 Bids

Now this is an interesting site. It’s purely monetized by ads and in the first 18 days of January 2010 alone, it received over 330,000 unique visitors! That’s a lot of traffic. With that much traffic and starting the auction with a low bid, there’s no wonder it got 41 bids. See auction here.

www.RussianGirlsCQ.com – 35 Bids

O.K, as a guy and as someone who has a good friend who’s wife is from Russia (who he met online), I have to admit I spent a little more time than usual “analyzing” this site…lol. Let’s just say there is a lot of good looking women featured on this site;) But back to why this site got so many bids. The seller, “ispyppc,” did everything right. He started the auction at $1 with no reserve and he over delivered in his listing. It has every detail imaginable including plenty of screenshots and videos. You can learn a lot studying this listing. See auction here.

TOP SELLERS

www.BloggingTips.com – $60,000

This auction was all the rage last week. I saw a couple tweets about it and Justin over at SiteFling.com even mentioned it in one of his recent videos. This site sold for a whopping $60,000 – almost 55x monthly revenue! Kevin (aka “fonzerelli_79 on Flippa) was the owner of the site and he built one hell of an asset. The site had over 8,000 RSS subscribers and received over 150,000 unique visitors per month. With a great two-word domain and a hot niche (blogging), it was the perfect storm. See auction here.

www.RussianGirlsCQ.com – $14,495

Well I already told you I enjoyed this site, but let’s talk about how much it sold for. At $14,495 it sold for almost 10x monthly revenue. The site’s monthly revenue of $1,500 was mostly from affiliate sales but also had some AdSense revenues as well. The site was established in 2006 and received around 17,000 unique visitors per month. The dating niche is always strong so given the age of this site and the solid traffic and income, I’m not surprised at how well it did. See auction here.

www.SmellsFunny.com – $11,000

I already briefly touched on the insane traffic this site gets but consider this…the site “only” had around 133,000 unique visitors in December 2009. Then in the first 18 days of January the traffic more than doubled to over 334,000 unique visitors. If that isn’t a traffic explosion, I don’t know what is. With monthly revenues of $1,750, the site sold for a little more than 6x monthly revenue. See auction here.

TOP SELLING NICHES

The top selling niches for last week didn’t change that much from the previous week. The Health and Internet Marketing niches were selling well as usual and knocking Investing off the top 3 for last week was the Movies & Entertainment niche. I guess when the economy isn’t doing so hot people turn to movies and entertainment instead of investing.

MOST ACTIVE SITE FLIPPERS

I’m adding a new category to the weekly Market Snapshot – most active site flippers. These are folks that are obviously selling on a regular basis. And if they’re doing this on a regular basis, then they must be doing well or they wouldn’t bother. You should check out their profiles and see what they’re doing. As a buyer you may find a site that interests you and as a seller, you can see what type of site flipping business they operate to give you some ideas;)

*You can view the profiles for these sellers by clicking on their names but you need to be logged into your Flippa account to view them.
htmlserver – had 11 sites for sale
diwi – had 7 sites for sale
duncanmae – had 7 sites for sale

GLANCING AROUND OTHER MARKETPLACES

Warrior Forum

Blog packages seem to be very popular right now on the Warrior Forum. If you take a look at the recent sites for sale, you’ll see most of what’s available are pre-built blogs that come loaded with all kinds of extras (ebooks, unique and exclusive articles, etc.). And most of these packages are selling around $37 each. “Back in the day,” these were called turnkey sites. These are sites that are basically nice-looking templates. Granted, the packages being offered on the Warrior Forum right now are pretty nice. You not only get a great looking site to get you up and running immediately, but you also get the extras mentioned which help.

Digital Point Forum

The Digital Point forum usually isn’t the place to find high-dollar sites for sale but every once in a while something interesting pops up. Last week DropConf was listed for sale for $33,250. There were a couple things that stood out. One, why was it listed on Digital Point? Two, it always floors me when people leave stupid comments on people’s auctions – particularly when they bash the seller’s site. You’ll see what I mean when you visit the listing. Just a tip for you site flippers, please heed your mom’s advice: if you don’t have anything nice to say, don’t say anything at all! If you don’t like what’s for sale, move on. Do you really need to waste everyone’s time sharing your negative opinions? See listing here.

WebsiteBroker.com

NichesInABox.com was listed for sale on WebsiteBroker.com for $1,000,000! The site was fully launched in December 2006 and has generated an average of $500,000 in yearly sales. See listing here.

BuySellWebsite.com

Here’s an interesting twist on website selling. The owner of LostLetterman.com owns the UK domain version of this website. His US-based website is doing very well. It’s so successful that he has all that he can handle. That’s a nice problem to have in this economy! He promises that the UK site will generate at least $2k-$3k per month in time. He’s asking $10,000. For this price the owner will build the UK site for you and share his marketing and ecommerce knowledge that made his US-based site so successful. If what he says is true, snapping this up for $10,000 would be a decent bargain – only 3-5 times monthly revenue. The problem is, selling a “promise” isn’t always the easiest thing to do. See listing here.

Were You Flipping Websites Last Week?
Share Your Experiences In The Comments Below!

Website Flipping Market Snapshot: 1-24-10

Taking a look at the Website Flipping Market Snapshot for week ending 1-24-10, you’ll see that two of the top selling websites were job-related. O.K., technically speaking the surveys niche is more of a work-at-home opportunity but it’s a type of job nonetheless. We’ll see if the trend continues but I suspect with the current state of the economy and so many people looking for work, these types of websites will continue to do well.

In the most actives category, two of the top most active auctions were owned by “abisko” (aka CJ Parker) who is highly successful and experienced at flipping websites. You’ll want to read my quick review of his auctions below as I see he’s using a new strategy with his auctions. This guy is good!

MOST ACTIVES

www.ViralTrafficDominator.com – 82 Bids

Eighty-two bids is crazy activity! So how does “abisko” do it? I’ll give you a few hints: he sells high-quality sites and he starts his auctions at $1 with no reserve. He also does a great job of highlighting what makes his sites so valuable and he backs up everything he says with plenty of screenshots and even videos. This specific site sold for $9,900 and based on the sites’ net profits of over $2,600/month, I think the buyer got a great deal. See auction here.

www.HomeBizOppNewsletter.com – 48 Bids

Here’s another auction that demonstrates the power of the $1 starting bid with no reserve. It got 48 bids last week and eventually sold for $1,500. This seller did one thing very wrong in my opinion, and that is he didn’t provide any screenshots or videos as proof that what he was offering was real. Based on his comments he was more than happy to send them to prospective buyers but he did his buyers a major disservice by not having them there by default. If you already have the screenshots ready to go, why wouldn’t you just put them in the auction? See auction here.

www.CreditScoreMagic.com – 35 Bids

“Abisko” is at it again! He breaks the top three of most actives for last week with another auction. This one “only” had 35 bids. I already told you how this guy does it but take a closer look at this auction. Do you see anything interesting? He’s strategically leaving a comment in his auction with a blatant advertisement and link to join his private buyers list. This is brilliant and it’s the first time I’ve seen this done. If you are a regular site flipper, you’d be crazy NOT to build your own buyer’s list and CJ is showing you exactly how to do it. See auction here.

TOP SELLERS

www.AllStarJobs.com – $35,000

The top seller last week was an eight-year old job board site that sold for $35,000. The first thing that jumped out at me was that this seller started the auction with a Buy It Now for $35,000. He was basically saying give me $35k or nothing. That’s a very unique (and bold) strategy. You never know what you’re going to get with an all or nothing offer like that. I don’t think I would ever recommend that strategy, however, because you could potentially leave money on the table. Think about it: if I say I’ll sell you something for X dollars and you immediately take it, don’t you wonder if maybe I could have gotten more? Whenever I sell stuff – whether it’s a piece of furniture on Craigslist or a website – I never want the buyer to take my initial offer because then I know I sold it too low! See auction here.

www.SurveysAtHome.org – $15,000

There was quite a disparity from the top seller to the second top seller with this auction ending at $15,000. With net profits of $3,300/month and a mailing list of 11,000, this is another site that was a good deal for the buyer. See auction here.

www.ViralTrafficDominator.com – $9,900

Go figure – the site that was the most active last week is also in the top three of sellers. Surprise. Surprise. Way to go CJ! See auction here.

TOP NICHES

The overall top-selling niches for last week were health, internet marketing, and investing (specifically Forex). No surprise here as these are your usual evergreen niches that always sell well. Although I am a bit surprised that Forex specifically is still so hot. Every investing site sold last week was a Forex site and there were nine of them!

GLANCING AROUND OTHER MARKETPLACES

Warrior Forum
This continues to be a marketplace of mostly turnkey websites or sites that aren’t generating a lot of revenue. “SuiteJ” (aka Jay) has mastered the art of site flipping both on Flippa and the Warrior Forum selling his custom blog packages. The packages he puts together are amazing. He’s also a real professional as I’ve purchased from him in the past. If you want to become a true professional as a short-term flipper, you need to keep your eye on this guy and follow what he does. Here is a link to his latest offering at the Warrior Forum but I suspect by now it’s sold out. You can learn something by studying his latest offer. I’ll give you a couple hints: he builds a high-quality package and then sells it over and over again. Simple and brilliant 😉

Digital Point Forum
The Digital Point forum continues to be a mixed bag of garbage (if I can be honest) and some decent deals. Glancing over the listings from last week, most of the sold websites were between $25 – $200. And is usually the case here, there were a fair share of .net and .info web sites. This marketplace definitely isn’t a seller’s market but buyers may be able to spot a good deal from time-to-time.

WebsiteBroker.com
Not much activity going on here last week but there was one interesting listing. The owner of FreeVideoBacks.com is asking $550,000 for a site the sells video backgrounds. Check out the listing here. According to the stats, it generates 30,000 visitors per month but doesn’t produce any income – although I wonder if the seller is just claiming no income for privacy. Either way, that’s the most expensive website listed last week in all of the public marketplaces.

BuySellWebsite.com
This is another low-key marketplace without a lot of activity last week. BigHeartCards.com was a relatively newer listing. It’s a unique greeting card site. You choose an e-card and customize it and then they print it and mail it to your recipient. No income is stated for this website but the owner is asking $25,000 or best offer for it. You can view the listing here.

Were You Flipping Websites Last Week?
Share Your Experiences In The Comments Below!